New NWF chief to focus on education, outreach, engagement

The National Wildlife Federation has a new president and CEO. Collin O’Mara was recently in Michigan for an environmental tour of the Detroit Area, and stopped by Current State. For a CEO, he’s fairly young at 30 years old. Current State’s Melissa Benmark asked him what environmental values he brings to this position that might be different than someone in their fifties or sixties. O’Mara says he’s going to try engaging more citizens with nature in a personal way in order to overcome urgent conservation challenges.