Favorite Echo headlines of 2012

Here at Echo we often write headlines designed for Search Engine Optimization – SEO – a sort of soulless phrase that pulls much of the fun out of writing headlines.

The idea is to attract the attention of Google searches rather than entertain or engage actual people.

Taken to extreme, perhaps every one of our headlines should contain the phrase “Great Lakes.”

Many do.

But that’s a bit tedious. And the writers in us can’t resist the occasional word play. Here are some of my 2012 favorites organized in completely arbitrary categories.

Raciest

Sex, water and rock and roll: Sturgeon spawn while singing on the rocks

Photo Friday: Super mooning the Great Lakes

Invasive critters

Queen of England to take bite out of Great Lakes lamprey headache

Stop invasive species: Wash your dog

How are Anglo-Nubian goats like Asian carp?

It’s 11:55 p.m.; Do you know where your Asian carp are?

Other critters

Are dead deer cash cows?

State bird capital is dead duck

Poll Results: There are no ugly fish in the Great Lakes

Coyotes, lamprey and bears, oh my!

Optimism

Drought’s silver lining? Better wine, less trashy beaches

Pessimism

Did your mood drop with the leaves?

Disasters

Hurricane worries Great Lakes captains, excites surfers

Drought’s a Grinch – years from now

Climate

Climate change: Forest warming forces warming

Fitness

What’s SUP? Michigan state parks lure diverse users with Rec 101

Non-fitness

Heftier passengers cut tour boat, ferry capacity

Gaming

Researchers get help playing “whack-a-mole” with sea lamprey

Algae

Radishes could protect the Great Lakes from harmful algae blooms

Water quality

Keep the undead out of your drinking water

Creek Orthodox: Christian partnership restores West Michigan stream

Fiscal cliff could dump sewage into Great Lakes

Mystery

Chicago River haunted by Asian carp and ghosts?

What is the strangest thing you have found attached to a buoy?

Technology

Lake Ontario glints at spacecam

Virtual beachcombing with electronic bug detector

Ballast blaster: Repelling invaders with sound

Botany

This gardening chore requires a hazmat suit

Energy

One man’s effort to teach alternative energy harnesses farts on Twitter

 

About David Poulson

David Poulson is the editor of Great Lakes Echo. He also is the associate director of Michigan State University's Knight Center for Environmental Journalism where he teaches environmental, investigative and computer-assisted reporting. Before coming to MSU in 2003, he was a daily newspaper reporter and editor for 22 years, a period when he mostly covered environmental issues in the Great Lakes region

  • Tom M.

    I found the Echo using google. With fish studies, change one word whole new batch pops up.

  • Tom

    Search Engine Optimization? So that explains the titles we see. Thanks for the clarification.

  • Gary

    Thanks for having the courage to occasionally resist the robots.

    Gary Wilson
    (Echo contributor)