Invader crusader billboard coming soon to regional highways

Jun 7 2012 3 Comments

Billboards in the Great Lakes region will soon feature a Louisiana high school senior’s prize-winning painting of a “silent invader.”

Monika Daniels' prize-winning painting of a largemouth bass swimming through zebra mussels. Photo: Wildlife Forever

Monika Daniels’ painting of a largemouth bass swimming through zebra mussel infested waters will be used to remind Great Lakes boaters how to prevent the spread of invasive species.

Daniels won an art contest held by Wildlife Forever, a Minnesota-based nonprofit conservation group that supports environmental education. This is the first year the group’s K-12 State-Fish Art Contest had a category dedicated to invasive species.

Contestants also write an essay explaining what they’ve learned about how invasive species harm fish and their habitats and how that’s represented in their artwork.

The group has a free lesson plan for educators called Fish-On! that is a  larger component to the art contest, said Pat Conzemius, the program manager and the director of Invasive Species Programs at Wildlife Forever.

Students learn about fish habitat and biology. They also learn about invasive species, and how to avoid spreading invasive species, he said.

A preview of the Invader Crusader billboard. Photo: Wildlife Forever

Wildlife Forever plans on having Daniels’ artwork on a billboard by July 4.

Organizers will soon decide which state from which to launch it, said Conzemius.

Wildlife Forever’s Threat Campaign is designed to help stop the spread of invasive species. Its target audience is boaters, hunters and fishermen.

The group uses public service announcements, print and TV ads and billboards.

The campaign has billboards in Minnesota, Michigan and Iowa. By the end of July, it will have billboards in every Great Lakes state, Conzemius said.

There are currently no plans for a campaign in Canada.

© 2013, Great Lakes Echo, Michigan State University Knight Center for Environmental Journalism. Republish under these guidelines.

3 Comments »

  • Tom M. said:

    I was thinking about renting a billboard to say ALEWIVES ARE AN INVASIVE SPECIES! Some people seem to forget that.

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  • Harold said:

    Unfortunately, when it comes to Zebra Mussels, washing boat exteriors and draining livewells is mostly for show. Since nearly all boat motors retain water in their systems, they are easy transport mechanisms for Zebra Mussel veligers (larvae). The Michigan DNR should prohibit boats used in the Great Lakes from being used on inland waters. But that would take some backbone, so don’t count on it. Even parts of the AuSable River are now infested with Zebra Mussels due to motor boats being allowed in dam backwaters.

    Like or Dislike: Thumb up 2 Thumb down 1

  • Tom M. said:

    We have native predators for zebra mussels, however they also eat alewives so not allowed. Actually it’s in the official plan, alewives dominate, Lake Michigan.

    Like or Dislike: Thumb up 0 Thumb down 0

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